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- 22 July 2008
- Reference: JR203033
-
Head of Marketing Strategy - Docklands
- Docklands Competitive Permanent
- Benefits: Competitive
A Head of Marketing Strategy is sought by an eminent, world-leading investment bank.
The investment bank's international marketing team is responsible for all EMEA marketing activity, including institutional, intermediary, and consultant channels. As a core service, marketing drives client engagement through structured programs and differentiated thought leadership to support client acquisition and promotion.
The successful head of marketing communication will ultimately be responsible for marketing strategy's contribution, quality, productivity, reputation and team cohesion. This means they will drive and oversee the creation of industry-leading proprietary research and insights leveraging internal and external information sources as well as extensive market knowledge of prospecting, customer trends, competitors in the market, regulatory changes and industry consolidations that impact product positioning, distribution approach, new product development and the acquisition process
The following attributes are essential in order to succeed at this role:
- Outstanding analytical and cognitive abilities.
- Ability to form deep insight into market trends from broad datascapes and information resources,
- Excellent written and verbal skills to deliver meaningful business strategy and direction.
- Top presentation skills
You should have experience of operating at a strategic level within another asset management firm. Key to this role is the ability to liaise with the sales and investment teams to ensure that the positioning of the firm and the products they provide is effective in achieving commercial targets and objectives.
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