• 17 September 2008
• Reference: JR202152

• eMarketing Consultant

• Edinburgh £23,000 - £30,000 p/a Permanent

Position: eMarketing Consultant - Edinburgh
Salary: £23 - £30,000
JR Reference: 202152

Our client a leading Financial Services organisation are currently seeking an eMarketing consultant for their office in Edinburgh,

Key responsibilities for the role of eMarketing Consultant:

Support the promotion of the organisation's brand using eMarketing techniques and the digital channel.
Develop marketing messages to support their communications strategy.
Identify and manage new content for all websites and associated microsites based on business project deliverables and marketing campaign plans.
Use web technologies to develop and maximise marketing opportunities - effectively and efficiently.
Build relationships with key customers to promote the brand online i.e. microsites, portals, externally sponsored sites.
Measure and report on website visits, trends and usage.
Contribute to the overall work of the Communications team.

Key Skills required for the role of eMarketing Consultant:

Understanding and experience of eMarketing principles and techniques
Experience of Search Engine Optimisation and email marketing
Excellent written and verbal skills.
Knowledge and practical experience of Web analytics (such as Hitbox, Google Analytics, Webtrends etc)
Ability to plan and manage multiple tasks and meet deadlines.
Knowledge of web legislation and standards e.g. usability and accessibility.
Understanding of the protection market and adviser online business practices.

To apply for the role of eMarketing Consultant please click the button below.

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Keywords related to this job

• Marketing,
• E-Marketing,
• Edinburgh,
• Permanent,
• Life & Pensions,
• eMarketing