• 12 March 2010
• Reference: JR201789

• Head of Direct Marketing - City

• City of London Excellent Permanent

A Head of Direct Marketing is required for the tailor-made exchange trade fund products of the world's largest fund manager.


Strategic responsibilities for this position will be to drive all direct marketing activity (print and electronic) in support of the product brand in Europe. You will oversee management of all projects from conception to launch.


Key job responsibilities will be to deliver high quality, creative and effective direct marketing campaigns that enhance the product brand across Europe. You will drive the direct marketing team to ensure marketing projects are managed through a complex series of steps including consultation with major stakeholders, and provide strategic input.


Extensive direct marketing experience from either the client and/or agency side is required, with printed mail and electronic communications marketing being essential. You will have demonstrable experience in managing and motivating a team to deliver results.

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